Course description
BANT, ANUM, GPCT, you’ve heard the terms but you might or might not understand what they mean. They are all qualification models that different companies use to qualify prospects. The problem is nobody, knows how to use them. They are just terms people write about and complain about. In this session, Gabe Larsen, Director of InsideSales.com Labs tackles the topic of which model is most appropriate and then shows you how to actually build a qualification model into your day-to-day activities to help you sell more.
In this session you’ll learn:
- What is BANT
- The reasons and research to move from BANT to ANUM
- How to build a qualification table that can be used in your qualification process

Gabe Larsen
Head of InsideSales Labs
Course Curriculum
Building a Qualification Table
14:22
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Putting Qualification into the First Call Sequence
10:32
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Tightening Your Qualification
07:17
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Reviews (1)
How to Execute an ANUM Qualification
by Gilbert Williams
Learned a lot
How to Execute an ANUM Qualification
by Gilbert Williams
Learned a lot